New Arrivals
Discover what’s new at Happy on Main. From the latest apparel and accessories to just-landed gifts and beauty favorites, every piece in our New Arrivals collection is handpicked to inspire, refresh, and elevate your everyday style.
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The Perfect Striped Button Up - Skyline
Sale price$88.00
The Perfect Striped Short - Skyline
Sale price$64.00
Landa Sweater Top - Natural
Sale price$88.00
Cressa Mini Skirt - Natural
Sale price$98.00
Favorite Button Up Top - White
Sale price$88.00
All Day Crop Whipstitch Jacket - Santorini Indigo
Sale price$148.00
Hunter Whipstitch Denim Short - Santorini Indigo
Sale price$78.00
Solace Jersey Denim Top - Santorini Indigo
Sale price$54.00
Scout Jersey Denim Pant - Santorini Indigo
Sale price$69.00
Darby Stripe Sweater - Sandstone
Sale price$88.00
Cera Long Sleeve Cardigan - Lemon Chiffon
Sale price$88.00
Cera Cardigan - Cloud
Sale price$78.00
The Perfect Striped Button Up - Light Toffee
Sale price$88.00
The Perfect Striped Pant - Light Toffee
Sale price$88.00
Better Off Ditsy Tank - Rosewater
Sale price$58.00
Better Off Ditsy Short - Rosewater
Sale price$54.00
Junie Slub Tee Shirt - White
Sale price$38.00
The Sidelines Denim Track Pant - Dreamstate
Sale price$128.00
Erin Railroad Jacket - Seaboard Stripe
Sale price$138.00
Reese Button Up Stripe Top - Eclipse
Sale price$98.00
Scout Knit Striped Pant - Eclipse
Sale price$88.00
Limited Availability
Cashmere Bandana Sweater Wrap - Lily/Taupe
Sale price$295.00
Limited Availability
Cashmere Bandana Sweater Wrap - Pink / Burgundy / Navy
Sale price$295.00
Limited Availability
Cashmere Bandana Sweater Wrap - Denim/ Navy/ Sky
Sale price$295.00
Limited Availability
Cashmere Bandana Sweater Wrap - Soft Blue / Black
Sale price$295.00
Colston Pullover - Butter
Sale price$118.00
Winfrey Hoodie - Butter
Sale price$148.00
Terra Tee - Butter
Sale price$88.00
Shawn Polo - Cream Combo
Sale price$128.00
Female Founded ♥︎
Limited Availability
Fruit Wristlet - Cherry
Sale price$65.00
Female Founded ♥︎
Limited Availability
Fruit Wristlet - Blueberry
Sale price$65.00
Female Founded ♥︎
Limited Availability
Pave Gemstone Wristlet - Blue Agate
Sale price$75.00
Female Founded ♥︎
Limited Availability
Fruit Wristlet - Lemon
Sale price$65.00
Female Founded ♥︎
Limited Availability
Fruit Wristlet - Persimmon
Sale price$55.00
1 color available
Female Founded ♥︎
Limited Availability
Orbit Crossbody
Sale price$115.00
1 color available
Female Founded ♥︎
Limited Availability
Ballchain Crossbody
Sale price$85.00
2 colors available
Female Founded ♥︎
Limited Availability
Ballchain Wristlet - Gold
Sale price$35.00
Female Founded ♥︎
Wood Crossbody
Sale price$65.00
9 colors available
Limited Availability
Pearl Wristlet
Sale price$145.00
Female Founded ♥︎
Limited Availability
Orbit Wristlet
Sale price$85.00
2 colors available
Female Founded ♥︎
Val Stripe Hemp Milk Cotton V Neck Tee - Natural/ Black Stripe
Sale price$76.00
Female Founded ♥︎
Keri Loop Terry Stripe Long Sleeve Top - Natural/Chocolate Stripe
Sale price$112.00
Female Founded ♥︎
Summer Loop Terry Sweat Shorts - Natural/Chocolate Stripe
Sale price$86.00
Female Co-Founded ♥︎
Square Toe Julia - Sable Suede
Sale price$176.00
Female Co-Founded ♥︎
Square Toe Julia - Sunkissed Suede
Sale price$176.00
Eva Top - Brown Tropical
Sale price$96.00
Eva Pants - Brown Tropical
Sale price$150.00
Lucia Top - Cream
Sale price$130.00