Press & Media

Everything you need to cover Happy on Main

Download our press kit and approved photos.

Download Press Kit (PDF)

Sanna McAuliffe, founder—connector, curator, and mom of four.

Happy on Main storefront in Concord, MA. — 81 Main Street—signature green, fresh displays, and seasonal joy.

Interior of Happy on Main. — Modern staples + small-batch finds—curated for easy gifting.

Interior view with apparel and gifts. — A peek inside: edited racks, warm details, easy-to-gift pieces.

Shop interior racks. — Another look inside—light, airy, and ready for browsing.

Close-up of heart-shaped dishes. — Little things with heart.

Green heart sign promoting gift cards. — The perfect fit—Happy on Main gift card.

Sanna with fresh blooms outside the shop. — Flowers in hand, community at heart.

A quick, press-ready snapshot of who we are.

About Happy on Main

Happy on Main is a neighborhood boutique in Concord, Massachusetts, designed for connection. We curate clothing, accessories, gifts, and home goods with a modern, feel-good point of view—mixing everyday staples with small-batch finds from independent brands and local makers. We also host workshops, trunk shows, and private shopping, and we put together every gift with care. Thoughtful, local, and a little celebratory—because happiness is always in season.

Photo credit: Cole & Kiera Photography.

Media Contact

press@happyonmain.com • happyonmain.com/press