New Arrivals
Discover what’s new at Happy on Main. From the latest apparel and accessories to just-landed gifts and beauty favorites, every piece in our New Arrivals collection is handpicked to inspire, refresh, and elevate your everyday style.
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Female Founded ♥︎
Reversible Topper - Arlo Plaid
Sale price$348.00
Mason Luxe Coat - Smokey
Sale price$220.00
Female Founded ♥︎
Stella Zip Up Bomber - Pebble
Sale price$182.00
Female Founded ♥︎
The Walk in the Park Jacket - Dark Olive
Sale price$398.00
Summit Nylon Puffer Vest - Black
Sale price$198.00
Female Co-Founded ♥︎
Lowell Sherpa Jacket - Carafe
Sale price$228.00
Big Sky Wrap - Black
Sale price$128.00
Big Sky Wrap - Heather Ash
Sale price$128.00
All Day Knit Denim Jacket - Indigo
Sale price$138.00
1 color available
Karima Jacket - Aara Espresso
Sale price$188.00
Female Founded ♥︎
Fleece Boyfriend Blazer - Mélange Grey
Sale price$238.00
Riley Barn Jacket - Olive
Sale price$268.00
1 color available
The Teddy
Sale price$395.00
1 color available
Rocky Ridge
Sale price$198.00
2 colors available
Colette Longline Coat
Sale price$268.00
1 color available
Colette Belted Wool Coat
Sale price$248.00
1 color available
Marina Quilted Liner Jacket
Sale price$168.00
1 color available
Marina Quilted Vest
Sale price$138.00
2 colors available
Molly Oversized Shirt Jacket
Sale price$148.00
1 color available
Inlet Knit Double Breasted Blazer
Sale price$278.00
1 color available
Atlantic Plaid Coat
Sale price$428.00
1 color available
High Standard Fleece Hoodie - Light Grey Heather
Sale price$158.00
1 color available
Female Co-Founded ♥︎
Milo Zip Through Knit Jacket
Sale price$188.00
1 color available
Female Co-Founded ♥︎
Bextor Lightweight Down Gilet
Sale price$328.00
1 color available
Female Co-Founded ♥︎
Tessa Knit Jacket
Sale price$185.00
1 color available
Female Co-Founded ♥︎
Colwyn Combo Boxy Gilet
Sale price$198.00
1 color available
Female Co-Founded ♥︎
Serina Reversible Quilt Jacket
Sale priceFrom $258.00
2 colors available
Essential Puffer Vest
Sale price$128.00
1 color available
Locklin Sherpa Jacket
Sale price$188.00
1 color available
Heritage Knit Denim Jacket
Sale price$168.00
1 color available
Walker Jacket - Rinse
Sale price$348.00
1 color available
Female Founded ♥︎
Tailored Coat
Sale price$358.00
1 color available